The compensation that is set as part of the offer process can impact the employee’s pay for the remainder of his career. Because you want to get it right, be sure not to fall victim to the following killer myths:
We can’t offer a candidate less money than he makes now. I think it’s fair to say that belief in this myth is pretty commonplace. And while it is sometimes true, it’s also sometimes false. For example, consider the fast-tracked lawyer at a flashy New York City law firm who applies for a corporate attorney job in the New Jersey suburbs. Isn’t there a lot of value in going from an 80+ hour workweek to a 50 hour workweek? Isn’t there also value in having local clients within easy driving distance rather than flying around the country 4 days a week? Candidates looking for a lifestyle change should be aware of this trade-off and therefore willing to accept an offer with lower compensation.
Potential justifies above-market compensation. As an HR professional, I bet you’ve often heard hiring managers say something like, “We’ll do whatever it takes to get this candidate. He has a lot of potential and I could see him being a backfill for Joe one day.” While potential should be a major factor in selecting a candidate, it should not be when compensating one. First of all, most strong candidates will seem to have limitless potential in a 45-minute interview. It’s not until they start working that we get a look behind the curtain. And second, what if Joe stays in his role for the next 20 years? When it comes to staffing, no one can predict the future. Candidates with a lot of potential are great; be sure to develop that potential so that when the right opportunity comes along you can capitalize on it. But don’t compensate an incoming employee for a job he is not yet doing and may never do.
Additional impressive skills are worth a compensation premium. Early in my compensation consulting career, we interviewed a candidate who was about to graduate from my alma mater’s MBA program. Additionally, he spoke 4 languages fluently and had a law degree from Harvard. When we made him an offer, consistent with the other recent MBA grads, he balked. While he believed that his unique skill set merited a much higher salary, we did not. The fact was that, while impressive, neither of those skill sets added any value to an entry-level compensation consultant position. Offering a candidate more money because he has an impressive but irrelevant skill is a waste of money. Wait until he moves into a role where the skill is applicable and pay for it then.
The primary driver of the compensation offered should be the value of the job to your company. If a candidate wants more than that, you need to understand why. Is it because you’ve offered less than he is currently making or because he has irrelevant extra skills? Is it because he’s overqualified for the job? Is it because he doesn’t really understand the scope, responsibilities and technical knowledge required by the job? No matter the reason, even if you love everything about a candidate, you need to be willing to walk away if he wants more than the job is worth.
Judy L. Freides is the resident blogger for CompDevil.
